Blue Leisure Management operate a range of sports centres over South East England offering a range of indoor activities for all ages.
Using our content management software VEBO, Big Orange Software created a corporate website for the whole Blue Leisure group, then individual micro-sites for each centre. These are then managed centrally by Blue Leisure as content controllers. Individual centres create, edit and delete pages for the head office to publish out. This ensures that head office retains quality control over all their sites and adherence to the brand is kept to in all their individual sites.
As well as content management, Blue Leisure also use the Big Orange Software e-mail and SMS system MEBO to manage all external communications with current and potentially new customers. This allows head office and individual centres to capture the key information, segment them into key contact types and then message them about special promotions, unique to their contact type, to increase the sales potential.
Visit the site now at http://www.blueleisure.com.